May 8, 2017
May 11, 2017

A Fatherly’s Imagination Report based on nearly 500 responses by kids between the ages of 1 to 10 years old, who were asked: “What do you want to be when you grow up?” sparked and unveiled a large amount of cultural influences and gender norms (Fatherly, 2015). Given the generation we live in, it is inevitable that children are susceptible to do what they are shown and fantasize the idea of being a professional athlete over being a superstar of science and technology. However, a reminder from this report is that children tend to change their minds more rapidly regarding their dreams and hopes. Without disregarding their views about their future and their perceptions of the adult world, we want to reiterate the Top 10 professions kids want to be and give you a glimpse of why I Am Career City is adamant on choosing the 30 plus careers that we offer.


Based on the graph as presented by Fatherly (Fatherly 2015), it is clear that children are drawn into the fascination with being a professional sports star over being an engineer or police. Even though children may or may not know the various types of engineer offered in the ‘adult’ world, it does say something that they want to be one in the first place.

Figure 1. Top 10 professions kids want to be when they grow up by Fatherly 2015.


Looking at the graph of top 5 professions boys and girls want when they grow up, it is no surprise that boys dream of being professional athletes, given the amount of male superstar athletes shown through media. The gender norm today influenced by media is inevitable. However, because of the constant change of children’s career path, exposing your children to explore various career options is surely encouraged.

Figure 2. Top 5 professions boys and girls want to be when they grow up by Fatherly 2015.


Here at I Am Career City, despite knowing the pervasive popular culture influence and the rising gender norms that can be seen as a sensitive issue, the career options we chose are rooted in gender equality and free for all children to pursue their imagination without worrying about any potential barriers that hinder them from exploring their talents. We believe that every child have equal opportunity to expose themselves to the unimaginable.


The 30 career pavilion options we are offering grounded in a pedagogical learning are as stated below:




F. (2015, November 19). This is what kids in 2015 want to be when they grow up. Retrieved April 16, 2017, from https://www.fatherly.com/kids-health-and-development/what-kids-want-to-be-when-they-grow-up/